Operational insight
Analysis and practical guides for the
cleantech ecosystem
Commercial development, fundraising, decarbonisation. Written for teams making decisions, not for teams commissioning reports.
2 published articles
Open access
Article #01
How to Win Your First 3 Commercial Contracts as a Cleantech Startup
Why the first commercial contract is often harder to secure than a seed round. The pilot trap, four recurring bottlenecks, and a 90-day sprint to move from zero pipeline to a signed letter of intent.
Article #02
Cleantech Financing in Europe: What Investors Really Want to See
Why cleantech is structurally different from SaaS in the eyes of investors. The three questions every deeptech fund asks first.
Coming soon
New articles published as Smarterial field missions progress.