Founded in 2026 · Aix-Marseille Metropolitan Area · 5 members
The team that brings technologies to market with industrial discipline
Smarterial is built by operators who have spent 25 years in the trenches of B2B industry: long sales cycles, demanding buyers and international markets. That experience allows us to turn technologies into commercial success where others stop at advisory work.
Leadership team
Five complementary profiles, one execution team
Marc and Grégory co-founded Smarterial in January 2026 after decades selling industrial technologies into key accounts across France, Europe and Asia.
Entrepreneur and international business unit leader with more than 25 years of experience in industrial B2B business development. A specialist in complex sales cycles and key-account environments, he has built a strong network of industrial decision-makers across Europe and Asia.
Entrepreneur and international business development expert with more than 20 years of experience launching and commercializing industrial innovations. He leads commercial strategy, institutional relationships and the development of NOVA, the AI agent owned by Smarterial Solutions.
Trained as an accountant, he brings more than 20 years of experience in corporate accounting and financial management. His expertise covers accounting and tax compliance, cash-flow monitoring, reporting and closing processes. He ensures the project’s financial discipline.
Strategy and business development advisor, supporting high-potential startups and SMEs. Specialized in fundraising and international expansion, he helps structure growth strategies, accelerate market entry and connect companies with global investor networks.
Multiple achievements in hospitality, luxury tourism and executive coaching. Extensive institutional and professional networks internationally. Expert in marketing strategy and business development.
Our mission
To be the missing link between R&D and commercial deployment
Based in Marseille, Smarterial Solutions provides the full capabilities of an outsourced business unit (marketing, sales and technical support), together with its professional networks, to cleantech startups and SMEs in France and abroad.
Our 2-to-4-year ambition is clear: to become a reference business developer for cleantech projects in France and internationally, driven by operational excellence and ESG commitments.
“They did not know it was impossible, so they did it.”
Mark Twain · A guiding quote for the Smarterial team
Our values
Understanding real industrial needs before any commercial initiative.
From strategy to execution, with discipline and results.
Dual technical and commercial capability to open every door.
Transparent relationships, honored commitments, aligned interests over time.
Alongside founders to turn innovation into a viable industrial business.
Deployment across Europe, USA and Asia with local adaptation.
Looking to bring a cleantech solution to market?
Tell us about your project: TRL, sector and target markets. We will tell you directly whether we can act as your commercial accelerator.
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